Brand Strategy, Design, and Visual Content
Win the hearts, minds and loyalty of your audiences through extraordinary branding and visual communications.
Most businesses are so focused on their day-to-day responsibilities that they neglect to invest in their own brand, resulting in less-effective marketing and consumers who don't demonstrate loyalty or engagement.
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People often buy (or pass by) beer, wine and spirits based on the what the label looks like—but design firms that know how to create outstanding packaging that also increases sales are few and far between.
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Too many brands blend in with all the others because their marketing, websites and packaging fail to read, look or behave differently—and most businesses don't know where to go to figure it out.
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Crafting A Brand creates attention-grabbing beer, wine and spirits labels, logos, websites, photography, video content, and print and digital marketing collateral for craft beverage producers and tourism destinations.
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Other Half Brewing comes to Rochester
Crafting A Brand captured the scene when Tap and Mallet hosted Brooklyn-based Other Half Brewing for one of their first Rochester-area can releases.
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Work
